Microblog such as twitter has several powerful features. The first and the most powerful feature is that the service can be utilized on multiple platforms.

  1. It works across different platforms. Users can send and receive messages from the web, text messages, instant messaging, RSS, and third-party clients. No matter what device you're using, you'll potentially have access to it[1].
  2. It works as a customized chat-room. Users only follow the people whom they are interested in. It is a right of channel selection.
  3. It is used as a channel for "news (knowledge)" diffusion. Twitter is considered faster than any other medium.

As so, there is some risk side of this technology. According to [http]this article, microblogging has potential business risks.

ClassificationOfSocialMedia.jpg
[JPG image (24.12 KB)]


reading ΒΆ

Ghazanfar, A. A., & Hauser, M. D. (2001). The auditory behaviour of primates: a neuroethological perspective. DOI: 10.1016/S0959-4388(01)00274-4 . Current Opinion in Neurobiology, 11(6), 712-720.

Grosseck, G. (2009). To use or not to use web 2.0 in higher education? DOI: 10.1016/j.sbspro.2009.01.087. Procedia - Social and Behavioral Sciences, 1(1), 478-482.

Kaplan, A. M., & Haenlein, M. Users of the world, unite! The challenges and opportunities of Social Media. DOI: 10.1016/j.bushor.2009.09.003. Business Horizons, In Press, Corrected Proof.

Kim, W., Jeong, O.-R., & Lee, S.-W. On social Web sites. DOI: 10.1016/j.is.2009.08.003. Information Systems, In Press, Corrected Proof.

Searcy, W. A., & Beecher, M. D. Song as an aggressive signal in songbirds. DOI: 10.1016/j.anbehav.2009.08.011. Animal Behaviour, In Press, Corrected Proof.

Thelwall, M. (2009). Chapter 2 Social Network Sites: Users and Uses. In V. Z. Marvin (Ed.), Advances in Computers (Vol. Volume 76, pp. 19-73): Elsevier.
Wang, B. Survival and competition among social networking websites: A research commentary on "Critical Mass and Willingness to Pay for Social Networks" by J. Christopher Westland. DOI: 10.1016/j.elerap.2009.08.002. Electronic Commerce Research and Applications, In Press, Uncorrected Proof.
----
  • [1] Carvin, Andy. New York Times 13 February 2008
Valid XHTML 1.0! Valid CSS! powered by MoniWiki
last modified 2012-05-08 14:46:20
Processing time 0.0047 sec