• Class activity
  
  • Introduction to the class
    
  • Discussion about research topics
    
• Assignment:
  
  1. Summary of your (potential) research interest or topic:
     
     Meet your professor whom you would mostly work with for your dissertation.
     Discuss potential topics that you might want to write about.
     You should note that this is not about producing something. It is about writing about something.
     Summarize the discussion in one page.
     

• Finding articles in the Library (site)
  
  • Identifying journal databases that are useful to your research
    
  • Familiarizing journal titles of your own interests
    
  • Sage, Oxford, Science Direct, JSTORE, etc. (refer to A Library )
    
• Endnote or something similar
  
• Or at an Ajou Library site: Login required
  
  
  

1. Based on your research interests, find two relevant article, make one-page summary, bring the article to the class. Both should be written in English.
   
   • One article should be from the academic journal. The other could be your choice.
     
   • summary should contain information about:
     
     • bibliographical stuff such as article title, jounal name, author, published year
       
     • its research research questions
       
     • related theories or others' work
       
     • its findings
       
     • your comment
       
2. Read the materials for this and the next week (week 2-3)
   
   • read the pdf (pp.1-26)
     
   • read the Barbie book (chapter 1 and 2)
     
   • prepare for a discussion
     

• Using libraries
  
  Online review가 영화흥행 (성공)에 미치는 어떤 영향을 미칠까?
  http://library.ajou.ac.kr/
  

  국내논문 (keywords: 영화, 흥행, 비평, 구전)
  국외논문 (keywords: film AND "online review")
  
  
• Discussion on your findings (articles, etc.)
  
• Discussions on textbook materials
  
  • Reality:
    
    • For exploring the reality (truth), what are the ways the author suggests?
      
    • What is it? What kinds of reality is the author talking about?
      
      • 전근대적관점 (pre-modern)
        
      • 현대적관점 (modern)
        
      • 탈현대적관점 (post-modern)
        
    • in the PDF file
      
      • Conjuctive
        
      • Attributes
        
      • Situated
        
      • Agent-based
        
  • social science
    
    • social + science = logico-empirical = theory + data gathering and observation
      
    • 변수언어: variable language
      
    • 속성: attributes
      
  • 변증법 . . .
    
    • 연역과 귀납: inductive vs. deductive
      
    • 질적자료와 양적자료: qualitative vs. quantitative
      
  • Paradigm
    
    • What is it? and why do we need it?
      
    • 매크로와 마이크로: macro vs. micro
      
  • Theories
    
    • 실증주의 (positivism)
      
    • 사회진화론 (social evolutionism)
      
    • 갈등파라다임
      
    • Symbolic interactionism
      
    • Ethnomethodology
      
    • Structural-functionalism
      
    • Feminism
      
  • 연구(research)
    
    • 탐색, 기술, 설명 (exploration, description, explanation, (prediction))
      
    • 법칙: 사회법칙?
      
    • 분석단위: Unit of analysis
      
    • 횡단과 종단
      
    • Research project design
      

1. Reading
   
   • Read Barbie, chapter 5 and 6 and prepare answering to instructor's questions
     
   • Read also Barbie, chapter 1,2,4 (from the previous weeks). . . .
     
   • Read the rest of the lecture note
     
2. Writing
   
   • Search the library databases and identify relevant databases (both Korean and English databases)
     
   • Find 2 research article that are relevant to your research interest
     
     • One should be written in English.
       
     • The other should be in Korean.
       
   • Make one-page summary for each article, which should include
     
     • its bibliographical information (i.e., authors, year, article title, journal title, page numbers)
       
     • its research questions
       
     • theories and ideas that it introduced
       
     • its findings
       
     • relate the article to your research interests
       
       

• Continue from the previous chapter
  

1. Do the last week homework.
   

1. Go to ResearchMethodsLectureNote#s-5 page and do the library database search works. This includes
   
   • Refine your research questions
     
   • Refine your keywords that you are going to use while searching the databases
     
   • At each stage, list the bibliographic information that you have saved.
     
     
2. What are the relationships between acceptance/uses of microblogging and characteristics of people?
   
3. What are the relationships between technology acceptance and characteristics of message?
   
4. What are the relationships between technology acceptance and characteristics of online-community (on microblogging) ?
   
   
5. Measurement:
   
   • ResearchMethodsLectureNote#s-4.1 -- Conceptualization -- Hypothesis -- Operationalization
     
6. Conceptualization
   
   • Dimension
     
   • 정당선호
     
   • 몰입도
     
   • 명상도
     
   • 종교적 선호
     
   • 친밀도
     
   • . . . .
     
   • http://www.gss.norc.org/
     
7. Hypothesis
   
8. Operationalization
   
   • SES
     
     • Income + education
       
     • Income + education + occupational position + bank deposit + life style + . . . .
       
   • Anomie
     
     • Obituaries, Dr. Leo Srole
       
   • range
     
   • dimension: 부정부패
     
     • 사람들이 정부에 부정부패가 있다고 생각하는가?
       
     • 어느 정도의 부정부패가 있다고 생각하는가?
       
     • 부정부패의 정도에 대한 자신의 판단을 얼마나 자신하는가?
       
     • 사회문제로서 정부의 부정부패에 대한 어떻게 느끼는가?
       
     • 부정부패를 야기하는이유는 무엇이라고 생각하는가?
       
     • 부정부패를 불가피하다고 생각하는가?
       
     • 이에 대해서 어떤 대책이 필요한가?
       
     • 이를 척결하기 위해서 개인적으로 어떤 일을 할 의사가 있는가?
       
     • . . . . .
       
   • Variables and Attributes
     
     • Level of Variables NOIR
       
     • Variables Identification IV, DV, MV
       
       • The status of frustrator
         
         
   • 조작화시의 문제점들: Reliability
     
     • test-retest
       
     • split-half
       
     • using an established method
       
     • research aids . . .
       
   • 조작화시의 문제점들: Validity
     
     • face validity
       
     • criterion validity
       
     • construct
       
     • content
       
9. Index and scale
   
   • bogudus social distance scale
     
   • guttman
     
   • likert-scale
     
   • semantic differential
     

1. Reading
   
   • Lecture notes
     
   • Barbie Chapter 5,6
     
   • Reading, Barbie chapter 7,8
     
     
2. Go to ResearchMethodsLectureNote#s-5 page and do the library database search works. This includes
   
   • Refine your research questions
     
   • Refine your keywords that you are going to use while searching the databases
     
   • At each stage, list the bibliographic information that you have saved.
     
   • Choose at least five articles; and identify the research questions for each article.
     
     
     
3. Write your own research project proposal (free style)
   
   • It should include
     
     1. your research questions
        
     2. a list of relative research works (use reference managing programs such as Endnote)
        
     3. description of your data (subjects, contents, etc.)
        
     4. time schedule
        
        
        

• Find at least 3-5 journals that you think you should read or subscribe.
  
  • Make the list of the journal information at this page
    
    

• Find 2-3 research articles at the library databases
  
• Discuss the structure of the research articles. How and in what order the articles is organized (or structured)?
  
  • Write down the table of contents
    
  • Are there any similarity? or regularity in terms of structure of the articles?
    
• Read this article: Status of Frustrator.
  
  • Discuss IVs, DVs, and Intervening Variables or Moderating Variables.
    
  • Discuss Research Questions and hypothesis
    
    

• data gathering
  
  • Quantitative (theoretical base, 1 & 2)
    
    • Survey
      
    • Experiment
      
    • Quasi-experiment
      
    • Content analysis
      
    • Field research
      
    • etc.
      
  • Qualitative
    
    • In-depth interview
      
    • Field research
      
    • Ethnomethodology
      
    • Thick description
      
    • Ground-theory methods
      
    • Whatever that suits you. . . .
      
• data analysis : what kinds of methods do I have to use?
  
  • It depends on:
    
    • data gathering methods
      
    • data measurement level (types)
      
    • type of relationships among the variables
      
    • intention the researcher have in mind
      

• 교재 Howell: chapter 1, 2, 3, 4, 5, 6 읽고 숙지해올 것
  

• data gathering in relation to survey methods
  
  • problems of sampling (particularly in survey)
    
    • IQRandomSample.xlsm (3.51 MB)
      
    • See Sampling, for terms like
      
      • Population,
        
      • Sample,
        
      • Sampling,
        
        • representativeness,
          
        • probability and non-probability sampling
          
  • Operationalization issues in relation to Survey method
    
    • this is what to ask issue: that is, internal validity issue
      
    • see Validity & ValidityTypes
      
    • see also Reliability. But, this issue is more related to Experimental design data gathering method.
      
      
• Also see Probability
  
• Hypothesis testing: see Hypothesis & HypothesisTest
  
• Z-test ztest
  
• t-test t-test
  
  • 모집단의 평균과 표준편차( )를 알고 있을 때 (Howell, chapter 12.2)
    
  • 모집단의 평균은 알고 표준편차( )를 모를 때 (Howell, chapter 12.3)
    
    • Practice exercise 12.22
      
  • Unknown , unknown
    
    • Same group (repeated measure)
      
    • Two different group (independent groups)
      

• Comment paper on a research article of your interests
  
• Howell, 1-2장 연습문제
  
  • 2.15 - 2.21
    
  • 2.25
    
• Howell, 3장 연습문제
  
  • 3.1
    
  • 3.2
    
  • 3-4
    
  • 3-5
    
  • 3-21
    
• 4장
  
  • See http://www.uvm.edu/~dhowell/StatPages/More_Stuff/ADDFull.dat
    
  • 4-1
    
  • 4-8,9,10
    
• 5장
  
  • 5.1 - 5.9
    
  • 5.14
    
• 6장
  
  • 6.3-6.4
    
  • 6.6
    
  • 6.10
    
  • 6.14 - 6.16
    
    

• from the previous topic, t-test
  
• exercise . . .
  

• 
  
• 
  
• We took a sample whose size is
  
• {48, 62, 53, 66, 51}
  
• 
  
• 
  
• Problem. . . . Are they different from the population?
  
  

• Central Limit Theorem: p.259 CentralLimitTheorem
  
  
• Exercise 12.2
  
  • Distribution of sample means
    
  • What are their standard deviation score?
    
  • What do we call this particular standard deviation?
    
  • Before you examine this, what are your expectation of the distribution?
    
• Answer the exercise 12.4
  
• Do exercise 12.15 . . . . . see t-testExample.xlsx
  
• exercise 13.6, 7, 9
  
• exercise 13.21
  
  
• ANOVA (Analysis of Variance) see, ANOVA
  
  • Variance . . . again!
    
  • Read Howell, chapter 16
    
• Factorial ANOVA: see FactorialAnova
  

• Read Howell, Chapter 15, entire one: We will discuss this and you will be asked to discuss things in here.
  
• Read Howell, Chapter 16 (ANOVA design) entire chapter.
  
• Read Howell, Chapter 17 (Factorial ANOVA design) entire chapter.
  

SES  SciKnow
1	0
1	1
1	3
1	1
1	0
2	1
2	2
2	3
2	3
2	1
3	5
3	6
3	8
3	6
3	5